On February 17, 2025, Southwest Airlines President and Chief Executive Officer (CEO) Bob Jordan delivered a shocking message to employees. His statement about the layoffs was headlined “Transforming The Way We Work.”
Bob announced on the airline’s website that Southwest Airlines is launching its largest transformation in 53 years. Through a three-year business plan, the company will focus on three key goals: increasing revenue and customer loyalty, maximizing efficiency while cutting costs, and optimizing investments.
One major focus for the airline, which began operations in 1971, is improving efficiency by streamlining operations, eliminating redundancies, and fostering a lean, fast-moving organization. As part of this effort, the company has made the difficult decision to reduce its workforce, primarily affecting corporate and leadership roles.
Approximately 1,750 positions, representing 15 percent of corporate staff, will be impacted. Although separations will begin in late April, displaced employees will continue receiving their salary, benefits, and bonuses, if eligible, until then.
The decision came after careful reflection, with leadership acknowledging the contributions of those affected. They stated that while corporate growth has surpassed operational needs, a leaner, more efficient structure is essential to better support frontline employees and uphold the company’s commitment to safe, reliable service for customers.
The airline emphasized the difficulty of this transition and pledged to treat impacted employees with care and respect. Affected employees will receive severance packages and access to resources to support their transition.
Support services will include sessions with Human Resource Business Partners, assistance from a dedicated Offboarding Support Team, and outplacement services to aid their career transition.
While Southwest is grappling with layoffs, American Airlines also faced a tragic start to the year. A collision occurred between one of its planes and a military helicopter near Reagan National Airport on January 29, 2025. Among those killed in the collision was American Airlines pilot Sam Lilley.
Timothy Lilley, Sam’s father and a former military helicopter pilot with two decades of service, is heartbroken over his 28-year-old son’s death. He was in New York for work when news of the Washington, D.C., crash broke.
At first, he dismissed the possibility that Sam was among the victims. However, as time passed without hearing from his son, his worry turned into a devastating realization. Timothy’s son always checked in without fail.
After learning that his son was on the flight and did not survive, Timothy lamented, “This is undoubtedly the worst day of my life.” Taking to Facebook for a heartfelt tribute, he mourned, “Sam was the First Officer on the flight that crashed in DC last night. It is so devastating to lose someone that is loved so much.”
The father and son shared a deep love for aviation. Sam started his flight training in 2019 and spent two years working as a pilot for PSA Airlines, a subsidiary of American Airlines. Before finding his true calling, he earned a marketing degree from Georgia Southern University in 2018.
According to Timothy, Sam initially pursued a career in marketing but soon realized that flying was his true passion, a dream he worked tirelessly to achieve. Beyond his career, Sam planned to marry his fiancée in the fall.

Sam Lilley, from a post dated December 10, 2018 | Source: Facebook/tim.lilley.33
As Timothy mourns his loss, he finds solace in his son’s accomplishments, reflecting, “I was so proud when Sam became a pilot. Now it hurts so bad I can’t even cry myself to sleep. I know I’ll see him again but my heart is breaking.”
Through tears, he described his son as a happy and kind person who lived life to the fullest. He emphasized that Sam always helped others and acted on his Christian faith through acts of kindness.

Timothy, Sam, and Sheri Lilley, from a post dated December 10, 2018 | Source: Facebook/tim.lilley.3
Sam was piloting a PSA Airlines Bombardier CRJ700 regional jet from Wichita, Kansas when it collided with a Sikorsky H-60 helicopter while approaching Runway 33 at Reagan Washington National Airport. Both the helicopter and plane crashed into the Potomac River.